CAMPAIGNS

I have worked on projects that range from small, market specific and seasonal campaigns to international campaigns across EMEA, APAC and on a global level. Leading these projects from initial brief, through the development process and production is a particular area of interest for me, working individually or with a team of strategists, designers and artworkers.  


The objectives have varied from recruitment, awareness and product launches, and cover a variety of touch points on the customer journey from Digital (social awareness, eCommerce, consumer engagement), Retail (permanent physical solutions, pop-ups, temporary displays), OOH (digital and print), Experiences and Activations.      

 
 

©2019 Liz Cummings.